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December 2017
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Suburban Express, Which Sued Over Online Reviews Claiming It Had Racist Drivers, Cheerfully Sends Out Racist Advertisement

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Remember Suburban Express? It's been a few years since we've had the pleasure of writing about the company that buses students between the University of Illinois and Chicago, or its lawsuit happy owner, Dennis Toeppen. Toeppen and his company have engaged in some fairly anti-consumer behaviors, most of which have to do with hefty three-figure fines unilaterally assessed to passengers for the most minor of infractions, like showing up for the wrong bus or on the wrong day. But some of the online critics also brought up issues with drivers for the company who treated foreign exchange students like trash in front of other passengers.Now, one of Toeppen's excuses for filing lawsuits against those specific critics is that this foreign exchange student was apologized to, though the company has never said from who or at what time that apology was issued. One would think such an apology was an indication of regret over those racist comments, had such an apology ever actually been issued. Judging by a recent advertisement Suburban Express sent out for its Christmas bus schedule, it seems like the drivers take their cues from the company at large.

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Companies generally don't advertise that students will ride buses with: "passengers like you. You won't feel like you're in China when you're on our buses." Why? Well, because catering to any asshole that can't stand being on a bus with someone who looks a bit different from them isn't the MO for most people with a soul. One does wonder whether any lawsuits over the reviews accusing the company of racism would have survived all this being entered into evidence.But, as per usual, Suburban Express was quick with an apology. And it's just dripping with remorse.
When called out for a racist advertisement, companies don't generally apologize for that by insisting that a major public university is terribly run because it admits a large number of foreign students, nor does it call that "selling out." For the record, the actual percentage of Chinese-born students at U of I is much lower, not to mention that the claim that higher-paying foreign exchange students somehow are a burden on Illinois residents seems like a self-defeating argument.Regardless, the Illinois Attorney General has decided to get involved, opening an investigation into the company to determine if Suburban Express violated the Illinois Human Rights Act. And, whaddya know, shortly after Lisa Madigan got involved, the company apologized again.
No need to read the entire apology. It's actually apologetic, both for the initial advertisement and the first apology. Apologizing for an apology isn't generally a good look, but the reputation Suburban Express has built for itself practically begs you to read this supposedly sincere apology in a tone of sarcasm, because nothing in the history of the company suggests that we should take this as anything other than the shivering, whimpering attempt to avoid the scrutiny of a state attorney general known as a bulldog.Best of luck to Suburban Express in getting itself out of this one, and even more luck to any foreign student finding herself in need of a ride to Champaign-Urbana.

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posted at: 12:00am on 15-Dec-2017
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NBA2K18 Is Removing User Made Content From The Game Over IP Infringement, Refuses Refunds To Anyone Who Bought It

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One of the tensions in the digital world that I find fascinating is what a content or platform creator must feel when deciding just how much freedom it wants to give to its fans. The benefits of giving fans the freedom to tinker is especially noticeable in the video game space, where long traditions exist for modding and making custom user-created content. Most game publishers' embrace of this sort of thing ranges from a wink and a nod to actively fostering the modding community.The NBA2K series, on the other hand, has actually incorporated custom made content into the game's platform, allowing players to create and share custom clothing and accessory designs. The latest iteration of the game is no different, although this version of the game is notably allowing this custom content to be sold for the same "virtual currency" (VC) used everywhere else in the game. VC can be earned through play, or bought with real world money. All of this was going along swimmingly until 2K discovered, shockingly, that its custom content store was full of designs that pretty clearly infringed on all kinds of trademarks and other intellectual property.

In NBA 2K18, players can create custom shirts in myCareer mode, which can then be voted on by other players. These are purely cosmetic items that will show up on a player character in the myPark portion of the game, where players play 3 on 3 street basketball. If the shirt reaches 100 votes, the player who created it can sell it for the game’s virtual currency, VC. Shirts initially went for 3,500 VC, but last month 2K made all custom shirts free. You can buy 15,000 VC for five dollars. The problem is a lot of players are making shirts with copyrighted logos or mimicking real brands.Players on Reddit and YouTube are saying that both shirts they’ve created and shirts they have purchased are being removed from their inventories. One player who reached out to Kotaku was able to get a shirt refunded for his shirts, but said that he only got 10,000 VC, the price of about three shirts, when he says he paid for 10 shirts total at 3,500 VC each.
That person's account appears to be shared by others on Twitter and elsewhere. So, 2K created a platform for custom made content, allowed its customers to buy that content, and then nixed the content without offering a full refund? That's not a good look from a publisher.What's also missing from the accounts on Reddit of those that made this infringing custom content is any sort of notice from 2K about their work being taken down, or the reason behind the takedowns. It appears that instead, the publisher just disappeared the content, sending it into the void. To be clear, the company can police its game in this manner, but it could have given custom content creators notice of a copyright claim at the very least.So, by playing copyright cops, 2K has managed to piss off both the buyers and sellers of user-made game content. Much of that content is indeed plainly infringing, but refusing to make good with the customers that bought the content on 2K's platform, using 2K's currency, to be played in 2K's game, is a horrible look.

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