e dot dot dot
a mostly about the Internet blog by

home << Policy << auto pooey puitton proactively sues the shit out of louis vuitton

June 2019
Sun Mon Tue Wed Thu Fri Sat
           
           

Tue, 08 Jan 2019


Pooey Puitton Proactively Sues The Shit Out Of Louis Vuitton

Furnished content.


All one needs to do to get a sense of how Louis Vuitton, famed maker of bags, views trademark law is do a short review of past stories it's been involved in on this site. What you will come away with is the clear sense of the company as laughably litigious, insanely aggressive in bullying others, and as being entirely devoid of having anything resembling a sense of humor or respect for parody.And that last bit appears to be resulting in yet another dispute, this time between Louis Vuitton and MGA Entertainment Inc., which makes the Pooey Puitton toy handbag. And, yes, that toy handbag is literally shaped like a piece of poop. Apparently, Louis Vuitton has been making comments to some of MGA's commercial clients that the toy handbag infringes its trademarks, leading to MGA filing suit against LV asking for a declaratory judgement that its parody bag is not in fact infringing.

In a complaint filed on Friday in Los Angeles federal court, MGA Entertainment Inc said no reasonable consumer would mistake Pooey Puitton, which retails for $59.99, for costlier Louis Vuitton handbags.“The use of the Pooey name and Pooey product in association with a product line of ‘magical unicorn poop’ is intended to criticize or comment upon the rich and famous, the Louis Vuitton name, the LV marks, and on their conspicuous consumption."
All of which puts the Pooey Puitton bag squarely in the category of protected parody. Beyond that, any claim that the public is going to look at the bag as anything other than a joke played on upon LV, rather than having association with the company, is pretty laughable.
But my interest is centered around LV's apparent thinking that anyone is going to mistake a literal piece-of-shit handbag, and think that it was made by Louis Vuitton. That doesn't seem to me to be the kind of claim a luxury handbag maker would want to make, yet here we sit. Or, more likely, the Louis Vuitton folks simply can't help themselves from failing to appreciate the joke and instead have to go the bullying route.

Permalink | Comments | Email This Story


Read more here

posted at: 12:20am on 08-Jan-2019
path: /Policy | permalink


0 writeback(s)

comment...

 
Name:
URL/Email: (optional)
[http://... or mailto:you@wherever]
Title: (optional)
Comments:
Please enter the anti-spam code shown below: 

home << Policy << auto pooey puitton proactively sues the shit out of louis vuitton

June 2019
Sun Mon Tue Wed Thu Fri Sat
           
           


Categories
 - blog home

 - Announcements  (2)
 - Annoyances  (0)
 - Career_Advice  (1)
 - Domains  (0)
 - Downloads  (4)
 - Ecommerce  (2368)
 - Fitness  (0)
 - Home_and_Garden  (0)
     - Cooking  (0)
     - Tools  (0)
 - Humor  (1)
 - Notices  (0)
 - Observations  (1)
 - Oddities  (2)
 - Online_Marketing  (3541)
     - Affiliates  (1)
     - Merchants  (1)
 - Policy  (1344)
 - Programming  (0)
     - Browsers  (1)
     - DHTML  (0)
     - Javascript  (536)
     - PHP  (0)
     - PayPal  (1)
     - Perl  (37)
          - blosxom  (0)
     - Unidata_Universe  (22)
 - Random_Advice  (1)
 - Reading  (0)
     - Books  (0)
     - Ebooks  (1)
     - Magazines  (0)
     - Online_Articles  (4)
 - Resume_or_CV  (1)
 - Reviews  (1)
 - Rhode_Island_USA  (0)
     - Providence  (1)
 - Shop  (0)
 - Sports  (0)
     - Football  (1)
          - Cowboys  (0)
          - Patriots  (0)
     - Futbol  (1)
          - The_Rest  (0)
          - USA  (1)
 - Woodworking  (1)


Archives
 -2019  June  (29)
 -2019  May  (49)
 -2019  April  (81)
 -2019  March  (94)
 -2019  February  (91)
 -2019  January  (15)
 -2018  December  (44)
 -2018  November  (43)
 -2018  October  (48)
 -2018  September  (47)
 -2018  August  (46)
 -2018  July  (46)


My Sites

 - Millennium3Publishing.com

 - SponsorWorks.net

 - ListBug.com

 - TextEx.net

 - FindAdsHere.com

 - VisitLater.com