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February 2018
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Leah Perlmutter, Director of Research at Open Mind Strategy; Mundo Inc. Exclusive Performance Ad Provider to VIAGP; BEN Hires Maria Teresa Hernandez as VP, Client Development

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Leah Perlmutter (pictured left) has been promoted to the position of director of research and strategy (formerly senior researcher & strategist) atOpen Mind Strategy(OMS), announced Lianna Willoughby, managing director.   “Leah is a major asset to Open Mind Strategy. She is expert at connecting with consumers and earning the trust needed to unlock their opinions, […]The post Leah Perlmutter, Director of Research at Open Mind Strategy; Mundo Inc. Exclusive Performance Ad Provider to VIAGP; BEN Hires Maria Teresa Hernandez as VP, Client Development appeared first on Adotas.

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posted at: 12:00am on 10-Feb-2018
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AgilOne's Customer Data Platform Summit

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It’s time for AgilOne’s second annual Customer Data Platform Summitin New York City on March 8, 2018. AgilOne, a customer data platform for enterprise B2C brands, announced theirCustomer Data Platform Summitwill be held onMarch 8, 2018, in New York. The free, half-day event will feature interactive unsummit-style roundtable discussions, presentations, and interactive panels from some […]The post AgilOne’s Customer Data Platform Summit appeared first on Adotas.

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Latest Agenda-PROGRAMMATIC I/O San Francisco-April 10-11, 2018

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PROGRAMMATIC I/O San Francisco, April 10-11, 2018at the SanFrancisco Marriott Marquis has released the latest agenda. To register, click here. DAY 1 TUESDAY,APRIL 10 PROGRAMMATIC ESSENTIALS BUY-SIDE WORKSHOPS 9:00 AM– How To Personalize Social Ads With Dynamic Creative (DCO) 9:30 AM– Special Presentation From Oath 10:00 AM– What Does A Good DMP Look Like? 10:55 […]The post Latest Agenda-PROGRAMMATIC I/O San Francisco–April 10-11, 2018 appeared first on Adotas.

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Hollywood Has Some Wild Ideas For Copyright In NAFTA

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Online platforms have enabled an explosion of creativity — but the laws that make this possible are under attack in NAFTA negotiations. We recently launched EveryoneCreates.org to share the stories of artists and creators who have been empowered by the internet. This guest post from Public Knowledge's Gus Rossi explore's what's at stake.


In the past few weeks, we at Public Knowledge have been talking with decision-makers on Capitol Hill about NAFTA. We wanted to educate ourselves on the negotiation process for this vital trade agreement, and fairly counsel lawmakers interested in its effects on consumer protection. And we discovered a thing or two in this process.It won't surprise anyone that we don't always agree with lobbyists for the big entertainment companies when it comes to creating a balanced copyright system for internet users. But some of the ideas these groups are advancing are widely misleading, brutally dishonest, and even dangerous to democracy. We wanted to share the two wildest ideas the entertainment industries are proposing in the new-NAFTA, so you can help us set the record straight before it's too late:1) Safe harbors enable child pornography and human trafficking.Outside specialized circles, common wisdom is that safe harbors are free get-out-of-jail cards that internet intermediaries like Facebook can use to avoid all responsibility for anything that internet users say or do in their services. Leveraging this fallacy, entertainment industry lobbyists are arguing that safe harbors facilitate child pornography and human trafficking. Therefore, the argument follows, NAFTA should not promote safe harbors.This is highly misleading. Safe harbors are simply legal provisions that exempt internet intermediaries such as YouTube or Twitter, and broadband providers such as Comcast or AT&T, from liability for the infringing actions of their users under certain specific circumstances. Without safe harbors, internet intermediaries would be obligated to censor and control everything their users do on their platforms, as they would be directly liable for it. Everything from social media, to internet search engines, to comments section in newspapers, would be highly restricted without some limitations on intermediary liability.The Digital Millennium Copyright Act (DMCA) and Section 230 of the Communications Decency Act (CDA 230) establish the two most important limitations for online intermediaries in US law. According to the DMCA, internet access providers (such as Comcast, AT&T, and Verizon) are not liable for the alleged copyright infringement of users on their networks, so long as they maintain a policy of terminating repeat infringers. Content hosts (such as blogs, image-hosting sites, or social media platforms) on the other hand, have to remove material if the copyright holder sends a takedown notice of infringement.CDA 230 says that "No provider or user of an interactive computer service shall be treated as the publisher or speaker of any information provided by another information content provider. Online intermediaries that host or republish speech are protected against a range of laws that might otherwise be used to hold them directly responsible for what others say and do.The relevant safe harbor for the interests of the entertainment industries is the DMCA, not CDA 230. CDA 230 specifically excludes copyright from its umbrella. And DMCA is exclusively about copyright. It is incredible dishonest and shallow for these lobbyists to use the specter of child abuse to drum up support for their position on copyright in NAFTA. No one should try to obfuscate a complicated policy discussion by accusing their opponents of promoting child sex trafficking.2) Exceptions and limitations to copyright are unnecessary in trade agreements.According to none other than the World Intellectual Property Organization, exceptions and limitations to copyright -- such as fair use -- exist [i]n order to maintain an appropriate balance between the interests of rights holders and users of protected works, [allowing] cases in which protected works may be used without the authorization of the rights holder and with or without payment of compensation. Without exceptions and limitations, everything from using a news clip for political parody, to sharing a link to a news article in social media, to discussing or commenting on just about any work of art or scholarship -- all could constitute copyright infringement.Yet, the entertainment industries are arguing that exceptions and limitations are outdated and unnecessary in trade agreements. They say that copyright holders should be protected from piracy and unlawful use of their works, claiming that any exceptions and limitations are a barrier to the protection of American artists.This is also wildly inaccurate. American artists and creators remix, reuse, and draw inspiration from copyrighted works every single day. If our trade partners don't adopt exceptions and limitations to copyright, then these creators could be subject to liability when exporting their work to foreign countries. Exceptions and limitations to copyright are necessary both in the US and elsewhere. Our copyright system simply wouldn't work without them, especially in the digital age.Conclusion: We need to set the record straight.For its political and economic importance, NAFTA could be be the standard for future American-sponsored free trade agreements. But NAFTA could have dramatic and tangible domestic consequences if it undermines safe harbors and exceptions and limitations to copyright. In the next policy debate around copyright infringement or intermediaries liabilities, the entertainment industries will point to NAFTA as an example of the US Government's stated policy and where the world is moving.Furthermore, these lobbyists will have already convinced many on Capitol Hill that safe harbors enable child abuse and that fair use is unnecessary. The entertainment industries knows how to walk through the corridors of power day after day -- they've been doing so for well over a century.It's not too late to fight back, set the record straight, and defend a balanced approach to copyright and consumer protections in NAFTA. You can start by contacting your representative. But the clock is ticking. Join Public Knowledge in the fight to keep the internet open for everyone.

Visit EveryoneCreates.org to read stories of creation empowered by the internet, and share your own! »

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Twitter & Facebook Want You To Follow The Olympics... But Only If The IOC Gives Its Stamp Of Approval

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It is something of an unfortunate Techdirt tradition that every time the Olympics rolls around, we are alerted to some more nonsense by the organizations that put on the event -- mainly the International Olympic Committee (IOC) -- going out of their way to be completely censorial in the most obnoxious ways possible. And, even worse, watching as various governments and organizations bend to the IOC's will on no legal basis at all. In the past, this has included the IOC's ridiculous insistence on extra trademark rights that are not based on any actual laws. But, in the age of social media it's gotten even worse. The Olympics and Twitter have a very questionable relationship as the company Twitter has been all too willing to censor content on behalf of the Olympics, while the Olympic committees, such as the USOC, continue to believe merely mentioning the Olympics is magically trademark infringement.So, it's only fitting that my first alert to the news that the Olympics are happening again was hearing how Washington Post reporter Ann Fifield, who covers North Korea for the paper, had her video of the unified Korean team taken off Twitter based on a bogus complaint by the IOC:

And Twitter complied even though the takedown is clearly bogus. Notice Fifield says that it is her video? The IOC has no copyright claim at all in the video, yet they filed a DMCA takedown over it. The copyright is not the IOC's and therefore the takedown is a form of copyfraud. Twitter should never have complied and shame on the company for doing so. Even more ridiculous: Twitter itself is running around telling people to "follow the Olympics on Twitter." Well, you know, more people might do that if you weren't taking down reporters' coverage of those very same Olympics.Oh, and it appears that Facebook is even worse. They're pre-blocking the uploads of such videos:
This is fucked up and both the IOC and Facebook should be ashamed. The IOC can create rules for reporters and can expel them from the stadium if they break those rules, but there is simply no legal basis for them to demand such content be taken off social media, and Twitter and Facebook shouldn't help the IOC censor reporters.

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